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Matte As Hell Crayon Lipstick

If excellent coverage and high color pay-off is what gets you going, you will absolutely love our SUGAR Matte As Hell Crayon Lipstick that is available in 36 gorgeous shades to suit your taste &...

01 scarlett o'hara 02 mary poppins 03 poison ivy 04 holly golightly 05 rose dawson 06 coraline jones 07 viola 08 jackie brown 09 princess peach 10 cherry darling

Arch Arrival Brow Definer

Whether you like them naturally groomed or strikingly bold, perfecting your brow game is a fine art. With the new SUGAR Arch Arrival Brow Definer, you can now discover the artist...

01 jerry brown 02 taupe tom 03 woody scooby 04 felix onyx

Smudge Me Not Liquid Lipstick

If you've ever lusted for a "one-coat wonder" product for your lips, your search ends here. Get a full-blooded burst of pigment with just a single swipe of the SUGAR Smudge...

01 brazen raisin 02 brink of pink 03 tan fan 04 plum yum 05 rust lust 06 tangerine queen 07 rethink pink 08 wine and shine 09 suave mauve 10 drop dead red

It's A-pout Time! Vivid Lipstick

If you’ve been crushing over classic matte lips – enriched with micronized pigments and silica microbeads – you’ll totally adore SUGAR It's A-Pout Time! Vivid Lipstick. Creamy and moisturising, this lipstick...

01 the big bang berry 02 breaking bare 03 mad magenta 05 that ’70s red 06 peachy little liars 07 the twilight rose 08 brownton abbey 09 better call salmon 10 true oxblood 11 six feet umber

Eye Told You So! Smudgeproof Eyeliner

SUGAR Eye Told You So! Smudgeproof Eyeliner is an easy-to-apply eyeliner with a smudgeproof, budgeproof and water-resistant formula that lasts for 24 hours straight and gives a gorgeous silky matte finish....

01 black swan 02 blue valentine 03 green lantern 04 foxy brown

Nothing Else Matter Longwear Lipstick

The lipstick of your fantasies is finally here. Get ready to applaud utter gorgeousness itself - SUGAR Nothing Else Matter Longwear Lipstick. We bring you the rich experience of a lipcolour...

01 browning glory 02 red rush 03 rust have 04 nude vibes 05 coral dilemma 06 pink aloud 07 hidden magenta 08 berry picking 09 royal redding 10 rosy picture

Ace Of Face Foundation Stick

Make dreamy skin a reality in one simple step with the SUGAR Ace Of Face Foundation Stick. Lightweight, creamy and beyond easy to blend, its long-wearing formula offers coverage that not...

07 vanilla latte 10 latte 15 cappuccino 17 raf 20 galão 25 macchiato 27 vienna 30 chococcino 32 cortado 35 frappe

Matte Attack Transferproof Lipstick

A creamy, non-drying, and water-resistant formula that settles to an opaque matte finish within 30 seconds. This kiss-proof matte lipstick is available online in 10 rich and long-lasting colours. The SUGAR Matte...

01 boldplay 02 red zeppelin 03 the grandberries 04 maroon vibe 05 tan halen 06 spring crimson 07 peachwood mac 08 daft pink 09 the peach boys 10 depeach mode

Contour De Force Face Palette

Achieve jaw-dropping, #nofilter beauty looks that'll set your Insta-circle on fire with the all-new SUGAR Contour De Force Face Palette. Crafted for the makeup maven who’s slaying goals on the go,...

Click Me Up Velvet Lipstick

Give in to your alter ego and live the deepest of your lip fantasies with the SUGAR Click Me Up Velvet Lipstick.From the land of premium products, we bring you the luxury...

01 spicy salmon 02 raunchy rose 03 foxy fawn 04 provocative pink 05 magnetic magenta 06 berry bootylicious 07 risque raspberry 08 smoking sienna 09 tantalising tangerine 10 racy ruby

Contour De Force Mini Blush

Transform your skin from forgettable to flawless with a pretty pop of colour from the SUGAR Contour De Force Mini Blush. Light and infinitely blendable, a kiss of this blush on...

01 peach peak 02 pink pinnacle 03 mauve marvel 04 salmon superstar 05 coral climax

Eye Dared You So! Metallic Eyeliner

Ditch the usual and own the glamorous - let there be no monotony cos' SUGAR Eye Dared You So! Metallic Eyeliner is here! Now is your time to cross the line...

01 bronze horseman 02 purple pirate 03 copper gauntlet 04 blue moon 05 green mile 06 black mirror