Sashay effortlessly from traditional to trendy with a dash of the medium pink wonder that Peony Genie is. A proven favourite with smokey eyes - this one is just so easy...

Add a dash of the devious to your daily adventures with Merry Berry! A matchless medium dark plum shade - say hello to the perfect companion for all your crazy shenanigans....

If you've got a soft corner for raw power, we dare you to surrender to Aubergine Queen! A blackened burgundy shade that breaks all bad - this is one unapologetic ode...

Scale new peaks with the unapologetically bold Tangerine Queen! Pair this vibrant orange coral shade with your favourite dress and you'll make a statement that few will dare to disagree with...

If excellent coverage and high color pay-off is what gets you going, you will absolutely love our SUGAR Matte As Hell Crayon Lipstick that is available in 36 gorgeous shades to suit your taste &...

Go au naturale with Browning Glory. A delicate mix of nude and caramel that adds the class in classy. The lipstick of your fantasies is finally here. Get ready to applaud...

For all you spirited women with LIT attitude, whose hearts revel in the Green Light. Allure the cosmos with your passion when you sport this green goddess. Eye makeup can be...

Classic red? Not quite. Outrageous purple? Not quite. An exotic punch of both? That's right! Drench your lips with Divine Praline and let them know that you're ready to take the world by...

A creamy, non-drying, and water-resistant formula that settles to an opaque matte finish within 30 seconds. This kiss-proof matte lipstick is available online in 10 rich and long-lasting colours. The SUGAR Matte Attack Transferproof Lipstick is enriched with...

Max out your love for nudes with the inimitable Nylon Nude - a delicate shade of pink that you'll have to fight hard to keep a secret Plunge head first into high-pigmented matte...

You really can't mind the attention you get when you're flaunting Jet Set Violet! One for the times when you're feeling your fiercest best, this magenta purple defines bold like no other...

If excellent coverage and high color pay-off is what gets you going, you will absolutely love our SUGAR Matte As Hell Crayon Lipstick that is available in 36 gorgeous shades to suit your taste &...