When the superhero in you is out to slay all night and all day, there can be only one weapon of choice - Blush Rush. A single swipe of this versatile pink...

If excellent coverage and high color pay-off is what gets you going, you will absolutely love our SUGAR Matte As Hell Crayon Lipstick that is available in 36 gorgeous shades to suit your taste &...

SUGAR Eye Told You So! Smudgeproof Eyeliner is an easy-to-apply eyeliner with a smudgeproof, budgeproof and water-resistant formula that lasts for 24 hours straight and gives a gorgeous silky matte finish....

A creamy, non-drying, and water-resistant formula that settles to an opaque matte finish within 30 seconds. This kiss-proof matte lipstick is available online in 10 rich and long-lasting colours. The SUGAR Matte Attack Transferproof Lipstick is enriched with...

Get ready to applaud utter gorgeousness itself - SUGAR Limited Edition Nothing Else Matter Longwear Lipstick. We bring you the rich experience of a lip colour which has smooth application,and is...

Get ready to applaud utter gorgeousness itself - SUGAR Limited Edition Nothing Else Matter Longwear Lipstick. We bring you the rich experience of a lip colour which has smooth application,and is...

Make way, ladies - the saviour for all your winged eye woes, is here! With its silky smooth formula and a rich matte finish, the Born To Wing Gel Eyeliner, is the queen of ultra-luxe. Achieve...

The cult-favourites are also available as SUGAR Smudge Me Not Lip Duo! With the perfect vivid and matte finish of the Smudge Me Not Liquid Lipstick, the high shine of the moisturizing...

Turn every room you step in bright and sunny with the charm of Peach Bunny. Let this warm peach shade weave euphoria wherever you go. The lipstick of your fantasies is finally...

Kill every mortal with the royal feel of Royal Redding. A deadly deep red that'll make them worship you day in and day out. The lipstick of your fantasies is finally here....